Sundial Group was founded in September 2000, with the aim to provide timely direction through research for the media and business management of Hua-Xia, Chinese-speaking areas, around the world.

We are working in conjunction with the well-known Missouri School of Journalism, Center for Advanced Social Research and empiricom.org. The members of our group are the faculty and graduate students of Missouri School of Journalism, who have years of professional experience in media and business research as well as academic achievement in strategic communication, advertising, broadcasting and editorial fields. More than half of us are native Chinese, which is a unique advantage in communicating with our Hua-Xia clients.

With a deep interest in Chinese language and culture as well as practical expertise, Sundial Group will provide our clients the timely direction through research and assist our clients toward success.