Our content analyses involve teams of independent coders drawn from out graduate student pool. Codebooks typically contain dozens of pages of instructions. Training and pilot coding assure inter-coder reliability (Scott's Pi) far above industry standards.

We offer:

• thorough understanding of on-line products;
• extensive review of competition;
• analysis on how the design elements of a website, including the number of links, jumps, page resolution and multi-media features might affect the reader.